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Strategic Perspectives
Francesco Vanni, Managing Director and Sales Director for Harley-Davidson EMEA, emphasized how Senigallia represents the ideal model for the future: sea, open squares, and integrated riding routes. The announcement that Senigallia will host the event again in 2028 confirms the validity of long-term planning that looks at the season's key events—including Mugello, Cascais, and Faaker See—as fundamental stages of a global ecosystem oriented toward the freedom of motorcycle travel.